Diarios de viajes de Delta

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¿Cómo sugeriría consolidar a Delta Air Lines como la “aerolínea elegida por la próxima generación de viajeros”? Esa fue la pregunta planteada por la aerolínea a los estudiantes de MBA de Goizueta Business School como parte de su competencia internacional de viajes del módulo de mitad de semestre de Delta Air Lines.

La competencia creativa e interactiva es una forma de considerar el compromiso entre la empresa y los estudiantes y, al mismo tiempo, fomentar asociaciones significativas y de beneficio mutuo. Los estudiantes de MBA de Goizueta Business School presentaron a los ejecutivos de Delta varias ideas para mejorar los viajes de negocios, enfocadas principalmente en el viajero Millennial y la distinción de marca internacional.

Los finalistas recibieron pasajes aéreos gratuitos en Delta para una de las oportunidades de estudios internacionales de la escuela en países como Brasil, Singapur y Ámsterdam.

Diarios de viajes de Delta 2018

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